Table of Contents
- Information We Collect
1.1 Information You Provide Directly
1.2 Information Collected Automatically
1.3 Information via LinkedIn Insight Tag - How We Use Your Information
2.1 Responding to Enquiries and Delivering Services
2.2 Understanding and Improving Our Website
2.3 Protecting Our Website
2.4 Measuring the Effectiveness of Our Marketing
2.5 Marketing Communications - Cookies We Use
3.1 Strictly Necessary — Always Active
3.2 Analytics & Performance — Consent Required
3.3 Marketing & Advertising — Consent Required - How We Share Your Information
4.1 Service Providers
4.2 Legal Requirements
4.3 Business Changes
4.4 No Sale of Personal Data - International Data Transfers
- Legal Bases for Processing (EU & UK Visitors)
- Your Rights
7.1 EU and UK (GDPR / UK GDPR)
7.2 Canada (PIPEDA)
7.3 United States - Data Retention
- Data Security
- Third-Party Links
- Children’s Privacy
- Changes to This Policy
- Contact Us
Privacy Policy
At Prevaj Consultants Pvt. Ltd. (“Prevaj”, “we”, “our”, or “us”), we are committed to protecting the privacy of visitors to our website and the clients we work with. This Privacy Policy explains what personal data we collect when you visit prevaj.com, how we use it, who we share it with, and what choices you have.
Prevaj is an offshore AI and product engineering company headquartered at 1/37E, Mount Poonamallee Road, St. Thomas Mount, Chennai, Tamil Nadu 600016, India. We serve clients primarily in the United States, United Kingdom, and Canada.
1. Information We Collect
1.1 Information You Provide Directly
When you fill in our contact form, book a free consultation via the Google Calendar booking widget, or reach out via WhatsApp or Facebook Messenger, you may share the following with us:
- Full name
- Business email address
- Phone number
- Company name
- Project details or any message you choose to include
We use this information only to respond to your enquiry and communicate about potential or active engagements. We do not sell or rent this information to any third party.
1.2 Information Collected Automatically
When you visit prevaj.com, certain data is collected automatically by the tools we use to keep the site secure and understand how it is being used:
Security and bot protection — Cloudflare collects your IP address and browser signals to protect the site from malicious traffic. Google reCAPTCHA collects interaction signals on our contact forms to distinguish real visitors from bots. Neither involves any marketing profiling.
Website analytics — Google Analytics 4 (via Google Tag Manager, container GTM-WFP4T2Q3) collects anonymised data including pages visited, session duration, traffic source, and device type. This helps us understand how our site is being used so we can improve it. No personally identifiable data is passed to Google Analytics.
Calendar bookings — When you use the Google Calendar widget to schedule a consultation, Google may set session cookies to support that interaction.
1.3 Information via LinkedIn Insight Tag
We use the LinkedIn Insight Tag (Pixel ID: 7217572) on our website. If you are logged into LinkedIn when visiting prevaj.com, LinkedIn may set cookies on your device to help us understand the aggregate professional profile of our visitors and measure the reach of any LinkedIn advertising we run. LinkedIn operates this independently under its own privacy policy.
2. How We Use Your Information
2.1 Responding to Enquiries and Delivering Services
Contact details you share via our forms, WhatsApp, or Facebook Messenger are used to respond to your message, provide project estimates, and manage active client engagements. This is based on our legitimate interest in managing client communications, or on the performance of a contract where one is in place.
2.2 Understanding and Improving Our Website
We use anonymised Google Analytics 4 data to see which pages are most useful, where visitors come from, and how we can improve the site experience. This data is aggregated and does not identify individuals.
2.3 Protecting Our Website
Cloudflare and Google reCAPTCHA help us keep prevaj.com secure from spam, bots, and malicious requests. This is a necessary operational use and does not require consent.
2.4 Measuring the Effectiveness of Our Marketing
We use Google Tag Manager to fire the Google Ads conversion cookie, which helps us understand whether visitors from our Google Ads campaigns go on to make contact with us. The LinkedIn Insight Tag serves a similar purpose for any LinkedIn campaigns we run. These are used purely for measurement — not for building personal profiles.
2.5 Marketing Communications
If you have opted in to hear from us, we may send occasional emails about our services or industry insights. You can unsubscribe at any time by emailing bdm@prevaj.com.
3. Cookies We Use
We use cookies to keep our site secure, understand how it is used, and measure our marketing activity. You can manage your preferences at any time via the cookie banner on prevaj.com.
Strictly Necessary — Always Active
These are required for the site to work and cannot be turned off.
| Cookie | Provider | Purpose | Duration |
| __cf_bm (.prevaj.com) | Cloudflare | Bot detection and security | 1 hour |
| _GRECAPTCHA (www.google.com) | Google reCAPTCHA | Form spam protection | 6 months |
| rc::a, rc::f (google.com) | Google reCAPTCHA | Bot detection signals | Never expires |
| rc::b, rc::c (google.com) | Google reCAPTCHA | Bot detection signals | Session |
| _Secure-BUCKET (.google.com) | Calendar widget session security | 6 months | |
| _Secure-STRP (.google.com) | Session security token | Session |
Analytics & Performance — Consent Required
These help us understand how visitors use our site. No personally identifiable data is collected.
| Cookie | Provider | Purpose | Duration |
| _ga (.prevaj.com) | Google Analytics 4 | Unique visitor ID | 2 years |
| _ga_XGSX94BMYC (.prevaj.com) | Google Analytics 4 | Page view and session tracking | 2 years |
Marketing & Advertising — Consent Required
These measure the effectiveness of our advertising. They do not build personal profiles for third-party ad targeting.
| Cookie | Provider | Purpose | Duration |
| _gcl_au (.prevaj.com) | Google Tag Manager | Ad conversion measurement | 3 months |
| NID (.google.com) | Ad frequency and effectiveness | 6 months | |
| li_sugr (.linkedin.com) | LinkedIn Insight Tag | Aggregate audience insights | 3 months |
| li_gc (.linkedin.com) | LinkedIn Insight Tag | Consent record | 6 months |
| bcookie (.linkedin.com) | Browser identification | 1 year | |
| UserMatchHistory (.linkedin.com) | Ad reach measurement | 30 days | |
| AnalyticsSyncHistory (.linkedin.com) | Analytics sync | 30 days |
4. How We Share Your Information
4.1 Service Providers
We work with a small number of trusted providers to run our website and deliver our services. All are bound by data processing agreements:
- Google LLC — Analytics, Tag Manager, reCAPTCHA, Calendar (USA)
- Cloudflare, Inc. — Security and CDN (USA)
- Meta Platforms, Inc. — Facebook Messenger chat link (USA)
- WhatsApp LLC (Meta) — WhatsApp chat link (USA)
- LinkedIn Ireland Unlimited Company — Insight Tag (Ireland / USA)
- Kinsta Inc. — WordPress hosting on Google Cloud (USA)
4.2 Legal Requirements
We may share personal data where required by law or in response to a lawful request from a government authority. We will always aim to notify you where we are legally permitted to do so.
4.3 Business Changes
If Prevaj is involved in a merger, acquisition, or significant change of ownership, personal data we hold may form part of that transition. We will let affected individuals know before their data becomes subject to a different privacy policy.
4.4 No Sale of Personal Data
We do not sell, rent, or trade your personal information to any third party.
5. International Data Transfers
Prevaj is based in Chennai, India. When visitors from the EU, UK, or Canada use our website, their data may be processed in India and the USA via our third-party providers. Where required, we rely on Standard Contractual Clauses (for EU/UK transfers) and equivalent safeguards under PIPEDA (for Canada) to ensure your data is handled responsibly regardless of where it is processed.
6. Legal Bases for Processing (EU & UK Visitors)
For visitors in the EU and UK, we process personal data under the following legal bases:
- Legitimate interests — website analytics, security, and responding to business enquiries
- Consent — marketing and advertising cookies. You can withdraw consent at any time via the cookie banner.
- Contract performance — processing data needed to deliver services to clients
- Legal obligation — where applicable law requires us to retain or share data
7. Your Rights
Depending on where you are based, you may have rights over your personal data. We are happy to help you exercise any of the following:
EU and UK (GDPR / UK GDPR)
- Access — request a copy of the data we hold about you
- Correction — ask us to fix inaccurate information
- Erasure — ask us to delete your data where there is no ongoing reason to keep it
- Restriction — ask us to limit how we use your data
- Portability — receive your data in a portable, machine-readable format
- Objection — object to processing based on legitimate interests or for direct marketing
- Withdraw consent — opt out of marketing cookies or communications at any time
Canada (PIPEDA)
- Access your personal information and challenge its accuracy
- Withdraw consent for non-essential data uses at any time
United States
We comply with applicable US state privacy laws. Where client engagements involve Protected Health Information under HIPAA, we follow appropriate safeguards for handling and securing that data.
To exercise any of these rights, please email us at bdm@prevaj.com. We will respond within 30 days.
If you have concerns about how your data is handled, you are always welcome to contact us first and we will do our best to resolve them. EU and UK residents may also raise concerns with their local data protection authority — in the UK, this is the Information Commissioner’s Office (ico.org.uk).
8. Data Retention
- Contact form and messaging enquiries — up to 2 years, or longer if an active client relationship is in place
- Google Analytics data — 14 months (our GA4 property setting), after which it is automatically deleted
- Marketing cookies — per the durations listed in Section 3
- Client project data — for the duration of the engagement and as required by law or contract thereafter
9. Data Security
We take reasonable steps to protect your personal data, including:
- HTTPS encryption across all prevaj.com pages
- Cloudflare CDN and DDoS protection
- Google reCAPTCHA on all public-facing forms
- Managed WordPress hosting via Kinsta on Google Cloud infrastructure
No method of online transmission is completely risk-free. While we do our best to protect your data, we cannot guarantee absolute security and encourage you to take care when sharing sensitive information online.
10. Third-Party Links
Our website includes links to third-party platforms including LinkedIn, Facebook, YouTube, Instagram, Twitter/X, Pinterest, and WhatsApp. We are not responsible for the privacy practices of those platforms and encourage you to review their own privacy policies if you have any questions about how they handle your data.
11. Children’s Privacy
prevaj.com is intended for business and professional audiences. We do not knowingly collect personal data from anyone under 18. If you believe this has happened, please contact us and we will promptly remove the data.
12. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, the “Last Updated” date at the top of this page will change. We encourage you to check back periodically. Continued use of prevaj.com after an update means you are comfortable with the revised policy.
13. Contact Us
If you have any questions about this Privacy Policy or how we handle your data, please get in touch:
Prevaj Consultants Pvt. Ltd.
1/37E, Mount Poonamallee Road, St. Thomas Mount
Chennai, Tamil Nadu 600016, India
Email: bdm@prevaj.com
Website: prevaj.com